PRIVACY POLICY

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from ourlittleroots.com (the “Site”).

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products you view, the websites or search terms that referred you to the Site, and how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

Cookies: Data files placed on your device or computer that often include an anonymous unique identifier. For more information about cookies and how to disable them, visit allaboutcookies.org.
Log Files: These track actions occurring on the Site and collect data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
Web Beacons, Tags, and Pixels: Electronic files used to record information about how you browse the Site.

Additionally, when you make or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (such as credit card numbers), email address, and phone number. We refer to this information as “Order Information.”

When we talk about “Personal Information” in this Privacy Policy, we mean both Device Information and Order Information.

How Do We Use Your Personal Information?

We use the Order Information we collect to:

Fulfill any orders placed through the Site (including processing payment information, arranging for shipping, and providing invoices and/or order confirmations).
Communicate with you.
Screen orders for potential risk or fraud.
Provide you with information or advertising relating to our products or services, in line with the preferences you’ve shared with us.

We use the Device Information we collect to:

Screen for potential risk and fraud (particularly your IP address).
Improve and optimize our Site by generating analytics about how our customers browse and interact with the Site.
Assess the success of our marketing and advertising campaigns.

Sharing Your Personal Information

We share your Personal Information with third parties to help us use it as described above. For example:

We use Shopify to power our online store. You can learn more about how Shopify uses your Personal Information here: Shopify Privacy Policy.
We use Google Analytics to understand how customers use the Site. You can learn more about how Google uses your Personal Information here: Google Privacy Policy. You can opt out of Google Analytics here: Google Analytics Opt-out.

Additionally, we may share your Personal Information to comply with applicable laws and regulations, respond to subpoenas, search warrants, or other lawful requests for information, or otherwise protect our rights.

Do Not Track

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

Your Rights

If you are a European resident, you have the right to:

Access the personal information we hold about you.
Request that your personal information be corrected, updated, or deleted.

To exercise these rights, please contact us using the information provided below.

Additionally, if you are a European resident, we note that we process your information to fulfill contracts we might have with you (e.g., if you make an order through the Site), or to pursue our legitimate business interests. Please note that your information may be transferred outside of Europe, including to Canada and the United States.

Data Retention

When you place an order through the Site, we will maintain your Order Information for our records unless and until you request that we delete it.

Changes

We may update this Privacy Policy from time to time to reflect changes to our practices or for operational, legal, or regulatory reasons.

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at:

Ourlittleroots@hotmail.com